Game::Business::Law

International Summit
on the Law and Business
of Video Games

January 27-28, 2010 Register Now >

Speakers > Michael Hogan, Senior Vice President and Chief Marketing Officer, GameStop Corporation

Mike Hogan is the senior vice president and chief marketing officer for GameStop Corporation. Mike joined GameStop in February 2008.

Mike brings 20 plus years of corporate sales and marketing experience gained from key leadership roles in the US and worldwide. Mike built and led numerous brands and marketing and sales organizations, and directed brand management, strategic planning, product development, advertising, merchandising, as well as managing several national sales organizations.

Prior to joining GameStop, Mike served as a principal with Strategic Frameworking, Inc., a marketing and strategy group based in Seattle, WA. His consulting experience includes significant engagements in packaged goods, restaurants, technology, manufacturing, and health care.

Prior to joining Strategic Frameworking, Mike served as chief marketing officer for Dean Foods, the world’s largest dairy company. Prior to Dean Foods, Mike was the vice president of international marketing for Frito-Lay North America, Inc., where he directed the company’s global branding efforts across 40 countries. In Mike’s 13 year career at Frito-Lay, he served in numerous executive roles in marketing and sales.

Mike received a Bachelor of Science degree in economics from Northern Illinois University and an MBA in finance and marketing from Northwestern University.